About

An AI employee for the operator who can't afford the hire.

You run a small business, alone or with a team of one to ten. You can't afford a senior hire at $80,000 a year loaded, and you can't keep running the business without one. Leif is that hire. Pre-trained on your work. Drafting your replies. Waiting on your approval before anything ships.

Origin

Why this. Why now.

We named it after the navigator who got there first, because that is the work. No enterprise vendor builds for the one-to-ten-person shop. They quote a six-figure contract and a ninety-day pilot. The chat tools help for a week, then you are back to typing the same reply at 11 PM.

Leif builds one AI employee per client, trained on your inbox, your calendar, your prior estimates, and the voice you already use. It runs on our infrastructure, drafts the next step, and waits for your approval before anything ships. This is the year model quality clears the bar: your edits tune the next draft instead of restarting it. That tuning loop is the product.

Mission

What Leif is built to do.

Leif reads your inbox, your CRM, your calendar, and your prior approvals, then drafts the next step. You tap approve. Nothing leaves your business without it, and every edit you make sharpens the next draft.

The work shows up as a queue: a reply to a new inquiry, a follow-up on an open estimate, the Tuesday recap to your CPA, the W-9 chase, the COI renewal. You read, you edit, you approve. Pre-trained by the time you sign in, with no setup wizard and no sixty-day onboarding.

Stakes

What happens if you do not hire Leif.

  • Keep running it alone. Sixty-hour weeks where sales, judgment, and customer relationships compete with drafting follow-ups, chasing COIs, and formatting recaps. The compounding work loses.
  • Hire a $50K admin who quits in six months. Three months training, three months working around mistakes, one month writing the next job post.
  • Pay a $25K to $100K offshore agency for a 60-day pilot. They build a custom AI that drafts in a voice you do not recognize, the SOW ends, the agency moves on, and the system you cannot maintain sits unused.
  • Buy another generic SaaS subscription. ChatGPT helps for a week. The custom GPT is a prompt you re-paste every time. The seat fee renews; the work stays on your plate.

None of these are bad people or bad tools. They are the wrong shape for the job. The job is a hire, not a tool. Leif is the hire.

Invitation

Hire Leif. Bring one workflow.

Tell us the workflow that burns the most weekly hours. Within seven days, Leif is drafting against your real work, and every draft waits for your approval before it sends. You tap approve or edit. The voice tunes on your corrections. Cancel any month.

Leif is the product. The team behind it is small, focused, and one new client per month.